How To Use Content Marketing For Customer Retention & Loyalty

How To Use Content Marketing For Customer Retention & Loyalty

Learn how to use content marketing to connect with your current customer base, build loyalty, and improve customer retention.

Loyalty and customer retention in 2021

So, your business has made new sales and obtained new customers through BFCM & the holidays. Now what? ��

Research shows again and again that customer retention is the key factor of growth. Especially for Direct-to-Customer (“DTC”) business models.

Small improvements in customer retention (i.e. 5%) can lead to major increases in profits (i.e. 25% to 95%) in multiple ways:

Reduce the cost of marketing (i.e. 5x more costly to acquire new customers)
Repeat (and regular) purchases provide a stable source of revenue
Loyal customers are more likely to promote your products to others via word-of-mouth.
5% Improvement In Customer Retention Can Improve Profits by 25% or More ��
Despite the benefits of customer retention, businesses often place more focus on “getting more sales” or acquiring new customers. While growth through new customers is important, paying attention to customer loyalty can be a much faster way to revenue growth ��

How do you increase customer retention?

Marketing research points to three areas where you can increase retention:

Executing exceptional customer service
Implementing loyalty programs
Providing unique customer experiences.
Learn how to grow your e-commerce business with stability using retention, through our expert app partners that will help you improve in:

Customer Support
Loyalty & Rewards
Subscription Services
SMS Campaigns

Content Marketing for Customer Retention

Join Ruth Kuttler, Owner at Webpuzzlemaster Digital Marketing Agency, and I as we discus “Content Marketing for Customer Retention.”

Apply to be a guest on Mission Matters:

Strategies for Customer Retention, Customer Loyalty, and Repeat Sales | Brian Tracy

The success of any business depends heavily on the relationships it builds with its customers. In this video, I want to share some strategies for customer retention, customer loyalty, and repeat sales with you. http://bit.ly/2sh6vEX

Click the link above to discover the ONE skill the very best influencers, persuaders, communicators, and salespeople all excel at, and how you can excel at it too.

“Your company’s most valuable asset is how it is known to its customers.” @BrianTracy (Click to tweet: http://ctt.ec/X3h2E)

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What Is Content Curation and How It Can Help Market Your Brand

What Is Content Curation and How It Can Help Market Your Brand
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